RittyBo’s “Bittersweet”
A music video release for Bay Area artist RittyBo. A 70’s themed dating game show, creative directed and produced by myself for Eyeris Cinema.
Music Video Credits
BITTERSWEET performed by RittyBo | Song Produced by Paco Lee | Directed by Kristian Contreras and Niko Rodriguez for Eyeris | 1st AD & Grip: Ryan Abary for Eyeris | 2nd AD: Zachary Austin Lew | Production Design by 35mmgirl Studios and Kristian Contreras | Art Department, Cinematography and Sound: Eyeris | Animations by Darlene Albert | BITTERSWEET Lettering by Jess Tse | Styling for RITTYBO by Misael Marin and Marlene Alvarez for 11.wrk | Makeup and Hair Department: Marlene Alvarez | BTS Photography by Kate Buenconsejo, Carina Gomez, Camille Latzke and Zachary Austin Lew | BTS Videography by Camille Latzke | Filmed on location at Rhythm Section Oakland | Story by Kristian Contreras
Bittersweet Gameshow
I conceptualized the world of Bittersweet to live beyond the music video alone, parodying a dating game show experience through a Bay Area native lens. Will it end Bitter or Sweet?
Dialogue & story by yours truly.
Bittersweet Release Party
We hosted an event release party at Club Waziema to screen the music video featuring performances from RittyBo, Lindsey Shreds and Coldwater Chris. Portrait studio at the release party by 35mmgirl Studios bringing the set design from the music video beyond the screen. Special drink menu to reflect the theme of the night, as well as a 70’s dress code.
Flier designs by Darlene Albert. Screening photos by Dakota Lim & Ryan Abary.
Eyeris Cinema
The first project for Eyeris Cinema.
A self funded production, produced by a team of Bay Area based creatives.